HRB vs INTU Comparison: AI Score, Valuation, Performance and Upside
Compare H&R Block and Intuit by assisted vs DIY tax preparation market share, AI tax automation threat, subscription revenue, free cash flow, and which tax-season staple offers better value.
Use this H&R Block vs Intuit comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.
HRB and INTU are closely matched — they split the tracked metrics evenly. HRB leads on both 1-year return (-12.57%) and forward P/E quality (7.86x vs 11.56x for INTU), a relatively favorable combination of momentum and valuation. Analyst consensus implies meaningfully more upside for INTU (+44.42%) than for HRB (-8.83%).
| Metric | HRB | INTU |
|---|---|---|
| AI score | 35.5 | 48.3 |
| AI rank | #1553 | #557 |
| Latest close | $46.07 | $323.60 |
| 1M return | +15.06% | +17.52% |
| 6M return | +21.92% | -25.45% |
| 1Y return | -12.57% | -58.77% |
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | HRB | INTU |
|---|---|---|
| 1Y ago | $9.13K (-8.7%) started 2025-08-04 | $4.21K (-57.9%) started 2025-08-05 |
| 5Y ago | $26.27K (+162.7%) started 2021-08-04 | $6.36K (-36.4%) started 2021-08-06 |
| 10Y ago | $45.9K (+359.0%) started 2016-08-04 | $33.07K (+230.7%) started 2016-08-08 |
Hypothetical — past performance does not guarantee future results.
| Metric | HRB | INTU |
|---|---|---|
| Market cap | $5.84B | $86.46B |
| Trailing P/E | 8.08 | 19.27 |
| Forward P/E | 7.86 | 11.56 |
| Price/Sales | 1.49 | 11.84 |
| EV/Revenue | 1.76 | 4.14 |
| Analyst target | $42.00 | $456.47 |
| Target upside | -8.83% | +44.42% |
| Metric | HRB | INTU |
|---|---|---|
| Revenue growth | 5.30% | 10.40% |
| Earnings growth | 24.20% | 10.70% |
| EPS growth | +24.20% | +10.70% |
| FCF margin | +16.78% | +25.00% |
| Operating margin | N/A | 46.97% |
| Profit margin | 18.90% | 21.91% |
| ROIC proxy | N/A | 22.50% |
| Return on equity | N/A | 22.50% |
| Dividend yield | 3.82% | 1.52% |
| Beta | 0.35 | 1.00 |
| Debt/equity | N/A | 33.45 |
| Current ratio | 0.99 | 1.45 |
| Quick ratio | 0.90 | 0.62 |
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
| Period | Metric | HRB | INTU |
|---|---|---|---|
| 1Y | Growth | -12.57% | -57.93% |
| CAGR | -12.57% | -58.01% | |
| Sharpe ratio | -0.21 | -1.69 | |
| Max drawdown | 47.86% | 67.28% | |
| Max daily drop | 8.58% | 20.02% | |
| Max wkly drop | 16.65% | 24.51% | |
| 5Y | Growth | +119.10% | -37.96% |
| CAGR | +16.99% | -9.11% | |
| Sharpe ratio | 0.50 | -0.17 | |
| Max drawdown | 55.54% | 68.41% | |
| Max daily drop | 8.58% | 20.02% | |
| Max wkly drop | 16.65% | 24.51% | |
| 10Y | Growth | +185.24% | +208.80% |
| CAGR | +11.05% | +11.95% | |
| Sharpe ratio | 0.35 | 0.37 | |
| Max drawdown | 57.72% | 68.41% | |
| Max daily drop | 17.94% | 20.02% | |
| Max wkly drop | 25.73% | 24.51% |
| Category | HRB | INTU |
|---|---|---|
| Company | HRB | INTU |
| Sector | N/A | Technology |
| Industry | N/A | Software - Application |
| Core business | N/A | N/A |
| Investor focus | N/A | N/A |
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