brimindinvest.com / compare / ko-vs-pepLIVE
KO
The Coca-Cola Company · Consumer Staples
$79.54
+1.43% this month
VERSUS
COMPARE
PEP
PepsiCo, Inc. · Consumer Staples
$140.68
-9.02% this month
AI Score
42.0vs42.1
PEP
1Y Return
+11.48%vs+8.19%
KO
Forward P/E
22.82xvs15.53x
PEP
Target Upside
+8.28%vs+20.19%
PEP
Scoreboard verdict
Across AI score, momentum, valuation, upside, operating margin
KO
2
PEP
3
PEP LEADS 3/5
Metrics last refreshed: 6/9/2026
Quick take

KO vs PEP: Coca-Cola vs PepsiCo Stock Comparison: AI Score, Valuation, Performance and Upside

Coca-Cola is a purer beverage franchise with a more asset-light model and higher margins, while PepsiCo is a larger, more diversified company with dominant snack brands via Frito-Lay alongside its beverage portfolio. The choice is between Coca-Cola's beverage purity and margin quality versus PepsiCo's food-and-beverage diversification.

Use this KO vs PEP comparison to choose between two of the most reliable dividend growth stocks in the market. Both reward patient investors with durable cash flows and consistent dividend raises — the difference is portfolio composition and the business model each uses to generate those returns.

Live analysis · updated 6/9/2026

PEP holds the edge across 3 of 5 key metrics in this comparison. KO has delivered stronger 1-year price return (+11.48% vs +8.19%), though PEP trades at the lower forward P/E (15.53x vs 22.82x). KO leads on both revenue growth (12.10%) and operating margin (35.05%), suggesting a stronger fundamental setup on both dimensions. Analyst consensus implies meaningfully more upside for PEP (+20.19%) than for KO (+8.28%).

Comparison scoreboard
PEP LEADS 3/5
AI Score
KO 42.0
PEP 42.1
1Y Return
KO +11.48%
PEP +8.19%
Fwd P/E
KO 22.82
PEP 15.53
Target Up.
KO +8.28%
PEP +20.19%
Op. Margin
KO 35.05%
PEP 16.96%
Normalized 1Y performance
KO
PEP
Recent returns
KO
PEP
Analyst price targets & sentiment
KO · 25 analysts
STRONG BUYHOLDSTRONG SELL
Buy (1.6/5.0)
Price target range
analyst low$59.60
analyst mean$86.06
current price$79.54
+8.3% upside to analyst mean
PEP · 22 analysts
STRONG BUYHOLDSTRONG SELL
Hold (2.7/5.0)
Price target range
analyst low$110.00
analyst mean$170.57
current price$140.68
+20.2% upside to analyst mean
Who should consider this stock?
KO may suit investors who:
  • Want a pure-play global beverage franchise with best-in-class operating margins
  • Prioritise the highest dividend consistency and one of the longest Dividend King track records
  • Prefer an asset-light franchise model with low capital intensity and high free cash flow conversion
  • Seek defensive consumer staples exposure with strong emerging market distribution
PEP may suit investors who:
  • Want diversified consumer staples exposure spanning both snacks and beverages
  • Value Frito-Lay's dominant snack market share and pricing power as a core driver
  • Prefer a larger total revenue base with more product category optionality
  • Are comfortable with slightly more capex intensity in exchange for vertical integration
Performance & AI score
MetricKOPEP
AI score42.042.1
AI rank#911#902
Latest close$79.54$140.68
1M return+1.43%-9.02%
6M return+13.63%-2.99%
1Y return+11.48%+8.19%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

PeriodKOPEP
1Y ago$11.08K (+10.8%)
started 2025-06-09
$10.82K (+8.2%)
started 2025-06-09
5Y ago$18.37K (+83.7%)
started 2021-06-09
$12.03K (+20.3%)
started 2021-06-09
10Y ago$32.08K (+220.8%)
started 2016-06-09
$23.47K (+134.7%)
started 2016-06-09

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
MetricKOPEP
Market cap$341.96B$194B
Trailing P/E24.9922.28
Forward P/E22.8215.53
Price/Sales6.551.95
EV/Revenue7.612.47
Analyst target$86.06$170.57
Target upside+8.28%+20.19%
Growth, profitability & risk
MetricKOPEP
Revenue growth12.10%8.50%
Earnings growth18.20%27.80%
EPS growth+18.20%+27.80%
FCF margin+6.34%+9.16%
Operating margin35.05%16.96%
Profit margin27.80%9.15%
ROIC proxy43.37%43.88%
Return on equity43.37%43.88%
Dividend yield2.67%4.17%
Beta0.350.36
Debt/equity124.94244.84
Current ratio1.360.90
Quick ratio0.780.67
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
KO max drawdown9.23%
PEP max drawdown17.48%
KO max wkly drop5.54%
PEP max wkly drop6.15%
5Y risk snapshot
KO max drawdown17.27%
PEP max drawdown30.56%
KO max wkly drop7.43%
PEP max wkly drop7.25%
10Y risk snapshot
KO max drawdown36.99%
PEP max drawdown30.56%
KO max wkly drop20.98%
PEP max wkly drop18.45%
Performance metrics by period
PeriodMetricKOPEP
1YGrowth+10.83%+8.25%
CAGR+10.87%+8.28%
Sharpe ratio0.440.27
Max drawdown9.23%17.48%
Max daily drop2.58%3.46%
Max wkly drop5.54%6.15%
5YGrowth+61.71%+7.34%
CAGR+10.10%+1.43%
Sharpe ratio0.40-0.08
Max drawdown17.27%30.56%
Max daily drop6.96%6.20%
Max wkly drop7.43%7.25%
10YGrowth+131.09%+75.39%
CAGR+8.74%+5.78%
Sharpe ratio0.310.16
Max drawdown36.99%30.56%
Max daily drop9.67%11.43%
Max wkly drop20.98%18.45%
Business comparison
CategoryKOPEP
CompanyThe Coca-Cola CompanyPepsiCo, Inc.
SectorConsumer DefensiveConsumer Defensive
IndustryBeverages - Non-AlcoholicBeverages - Non-Alcoholic
Core businessGlobal beverages company with a portfolio of over 200 brands including Coca-Cola, Sprite, Fanta, Dasani, Minute Maid, and Costa Coffee. Operates primarily as a franchise model selling concentrate to bottling partners.Diversified food and beverage company. Beverages include Pepsi, Gatorade, Mountain Dew, Lipton, and Bubly. Food and snack brands include Frito-Lay (Lay's, Doritos, Cheetos), Quaker, and Sabra.
Investor focusOrganic revenue growth driven by pricing and volume, emerging market exposure, away-from-home channel recovery, and dividend growth sustainability.Frito-Lay snack division performance, beverage volume recovery, pricing vs volume trade-off, and international snack expansion.
KO strengths
  • World's most recognised beverage brand with unmatched global distribution
  • Asset-light franchise model produces exceptional operating margins and free cash flow
  • 62+ consecutive years of dividend increases — one of the most consistent Dividend Kings
PEP strengths
  • Frito-Lay is the dominant US snack brand with extraordinary pricing power and shelf space control
  • Diversification across both beverages and snacks reduces reliance on any single category
  • 52+ consecutive years of dividend increases, with higher overall revenue than Coca-Cola
Risks to watch — KO
  • Heavy reliance on the sparkling soft drink category amid secular health and sugar concerns
  • Currency headwinds from significant international revenue exposure
  • Volume growth challenges in developed markets where carbonated drink demand is flat
Risks to watch — PEP
  • Frito-Lay volume declines as consumers push back on snack pricing after years of increases
  • Quaker recall and food safety incident reputational and financial impact
  • Higher capex requirements from owning bottling and manufacturing operations vs Coca-Cola's franchise model
Frequently asked questions
Both are exceptional dividend stocks with 50+ years of consecutive increases. KO has a slightly longer streak and often offers a higher starting dividend yield. PEP has grown its dividend at a slightly faster rate over long periods due to stronger earnings growth from Frito-Lay. For pure yield, KO often wins; for dividend growth, PEP has a slight edge historically.
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