COUR vs UDMY Stock Comparison: AI Score, Valuation, Performance and Upside
COUR (Coursera) and UDMY (Udemy) both operate online learning platforms but with different content and business models — Coursera's institutional university partnerships and credentialed learning versus Udemy's massive marketplace of practitioner-created practical skill courses. Both are pivoting toward enterprise B2B subscriptions as their highest-value revenue streams.
COUR vs UDMY contrasts credentialed institutional online education with marketplace-based practical skill learning — Coursera's university pedigree versus Udemy's breadth and practitioner-instructor model, both converging on enterprise B2B subscriptions.
COUR and UDMY are closely matched — they split the tracked metrics evenly. UDMY has delivered stronger 1-year price return (-31.61% vs -35.23% for COUR).
- →Want online education exposure through university-partner credentials and degree programs with employer-recognized institutional quality
- →Value Coursera's enterprise subscription business as companies invest in employee upskilling using Coursera's university-branded content
- →Believe formal credential value (Google Certificates, university degrees online) will sustain Coursera's premium over marketplace learning
- →Want exposure to the world's largest practical skill online learning marketplace through the Udemy Business enterprise subscription
- →See Udemy's course breadth as a sustainable moat for enterprise accounts seeking practical, immediately applicable skills training
- →Value Udemy's instructor marketplace model as scalable content creation without the content licensing costs Coursera pays universities
| Metric | COUR | UDMY |
|---|---|---|
| AI score | 22.8 | 20.7 |
| AI rank | #3903 | #5397 |
| Latest close | $5.35 | $4.63 |
| 1M return | -0.93% | +7.93% |
| 6M return | -31.76% | -10.10% |
| 1Y return | -35.23% | -31.61% |
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | COUR | UDMY |
|---|---|---|
| 1Y ago | $6.48K (-35.2%) started 2025-06-18 | $6.43K (-35.7%) started 2025-05-12 |
| 5Y ago | $1.21K (-87.9%) started 2021-06-18 | $1.68K (-83.2%) started 2021-10-29 |
| 10Y ago | $1.19K (-88.1%) started 2021-03-31 | $1.68K (-83.2%) started 2021-10-29 |
Hypothetical — past performance does not guarantee future results.
| Metric | COUR | UDMY |
|---|---|---|
| Market cap | $1.53B | N/A |
| Trailing P/E | N/A | N/A |
| Forward P/E | 10.12 | N/A |
| Price/Sales | 1.98 | 0.86 |
| EV/Revenue | 0.15 | N/A |
| Analyst target | $8.00 | N/A |
| Target upside | +49.53% | N/A |
| Metric | COUR | UDMY |
|---|---|---|
| Revenue growth | 9.10% | N/A |
| Earnings growth | N/A | N/A |
| EPS growth | N/A | N/A |
| FCF margin | +8.96% | N/A |
| Operating margin | N/A | N/A |
| Profit margin | -8.23% | N/A |
| ROIC proxy | -10.26% | N/A |
| Return on equity | -10.26% | N/A |
| Dividend yield | 0.00% | N/A |
| Beta | 1.25 | -0.80 |
| Debt/equity | 0.76 | N/A |
| Current ratio | 2.46 | N/A |
| Quick ratio | 2.35 | N/A |
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
| Period | Metric | COUR | UDMY |
|---|---|---|---|
| 1Y | Growth | -35.23% | -35.69% |
| CAGR | -35.25% | -35.79% | |
| Sharpe ratio | -0.45 | -0.67 | |
| Max drawdown | 59.92% | 44.73% | |
| Max daily drop | 12.88% | 12.03% | |
| Max wkly drop | 21.59% | 22.19% | |
| 5Y | Growth | -87.88% | -83.16% |
| CAGR | -34.43% | -32.51% | |
| Sharpe ratio | -0.52 | -0.45 | |
| Max drawdown | 88.47% | 86.33% | |
| Max daily drop | 16.67% | 22.34% | |
| Max wkly drop | 24.37% | 26.56% | |
| 10Y | Growth | -88.11% | -83.16% |
| CAGR | -33.52% | -32.51% | |
| Sharpe ratio | -0.47 | -0.45 | |
| Max drawdown | 91.22% | 86.33% | |
| Max daily drop | 16.67% | 22.34% | |
| Max wkly drop | 24.53% | 26.56% |
| Category | COUR | UDMY |
|---|---|---|
| Company | Coursera, Inc. | Udemy, Inc. |
| Sector | Technology - Online Education | Technology - Online Education |
| Industry | N/A | N/A |
| Core business | Coursera partners with 300+ universities and companies (Yale, Google, IBM, DeepLearning.AI) to offer online courses, certificates, degrees, and professional credentials, targeting learners seeking educational advancement and career transitions with institutional-quality credentials. | Udemy operates an online marketplace where independent expert instructors create and sell practical skill courses across technology, business, creative design, and personal development — making it the largest marketplace of on-demand learning courses globally. |
| Investor focus | Investors track Coursera's registered learner growth, paid learner conversion rate, enterprise business revenue growth, and degree program enrollment as higher-value credentials that drive long-term subscription commitment. | Investors track Udemy's enterprise (Udemy Business) revenue as the recurring B2B business, consumer marketplace revenue, and total course inventory quality as the company pivots toward higher-value enterprise subscriptions over lower-margin consumer course sales. |
- →University partnerships provide institutional credibility that learners trust for career-relevant credentials — Google Career Certificates and university degrees have employer recognition
- →Enterprise business (Coursera for Business) provides scalable, recurring B2B revenue as companies use Coursera for employee learning and development
- →Degree programs (full university degrees earned online on Coursera) provide the highest-value credential and command multi-year subscription revenue
- →Massive course library — 200,000+ courses covering technology, business, and creative skills — providing breadth no single institution can match
- →Udemy Business subscription provides enterprises with employee access to practical, job-relevant courses at scale with usage analytics
- →Practical, instructor-led courses often teach marketable skills faster than academic approaches, serving working professionals upskilling efficiently
- →Content is primarily academic and structured — may not serve learners seeking quick, practical upskilling as effectively as Udemy's practical course marketplace
- →Converting large numbers of free learners to paid subscriptions requires strong credential value proposition — most learners audit courses without paying
- →Competition from LinkedIn Learning, Pluralsight, and university direct online programs for enterprise learning budgets
- →Consumer marketplace revenue has been pressured as learners seek free alternatives and the market commoditizes basic course content
- →Instructor quality varies enormously — the marketplace model means both excellent and poor-quality courses coexist, creating buyer uncertainty
- →Pivot to enterprise business requires different sales capabilities than consumer marketplace — the transition involves cost and execution risk
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