THO vs WGO Stock Comparison: AI Score, Valuation, Performance and Upside
THO (Thor Industries) is the global RV volume leader with approximately 40% U.S. market share and European operations, while WGO (Winnebago Industries) is a premium-positioned RV maker with the iconic Winnebago brand, successful Grand Design acquisition, and marine operations. Both are deeply cyclical consumer discretionary manufacturers dependent on RV demand cycles.
THO vs WGO is global RV market volume leadership versus premium RV brand positioning — Thor's scale and diversification across every RV price point against Winnebago's stronger margin per unit and brand equity at the premium end.
WGO holds the edge across 5 of 5 key metrics in this comparison. WGO leads on both 1-year return (-22.18%) and forward P/E quality (12.69x vs 14.14x for THO), a relatively favorable combination of momentum and valuation. On fundamentals, THO is growing revenue faster (-8.40%), while WGO maintains the higher operating margin (3.29%) — a classic growth-versus-profitability split. Analyst consensus implies similar upside for both: +23.17% for THO and +25.29% for WGO.
Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.
- Want the dominant RV industry market share leader with exposure to every consumer segment from entry-level towables to premium Airstream motorhomes
- Value Thor's global scale with European RV operations providing geographic diversification beyond the North American market
- Prefer the largest volume manufacturer as the bellwether for RV industry cycle tracking and recovery timing
- Want premium RV brand exposure through Winnebago's iconic brand and Grand Design's rapidly growing towable RV franchise with better-than-industry margins
- Value Winnebago's marine diversification through Chris-Craft as an additional consumer discretionary category in the portfolio
- Prefer the better margin profile from premium RV positioning over pure volume leadership
| Metric | THO | WGO |
|---|---|---|
| AI scorei | 24.9 | 25.2 |
| AI ranki | #2869 | #2757 |
| Latest closei | $65.86 | $22.75 |
| 1M returni | -2.82% | -13.91% |
| 3M returni | -13.10% | -24.18% |
| 6M returni | -18.80% | -30.67% |
| 1Y returni | -37.08% | -22.18% |
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | THO | WGO |
|---|---|---|
| 1Y ago | $6.29K (-37.1%) started 2025-10-20 | $8.13K (-18.7%) started 2025-10-20 |
| 5Y ago | $6.01K (-39.9%) started 2021-10-19 | $4.29K (-57.1%) started 2021-10-20 |
| 10Y ago | $8.03K (-19.7%) started 2016-10-19 | $11.88K (+18.8%) started 2016-10-20 |
Hypothetical — past performance does not guarantee future results.
| Metric | THO | WGO |
|---|---|---|
| Market capi | $3.53B | $857.4M |
| Trailing P/Ei | 20.25 | 22.30 |
| Forward P/Ei | 14.14 | 12.69 |
| Price/Salesi | N/A | N/A |
| EV/Revenuei | 0.41 | 0.44 |
| Analyst targeti | $84.30 | $38.00 |
| Target upsidei | +23.17% | +25.29% |
| Metric | THO | WGO |
|---|---|---|
| Revenue growthi | -8.40% | -9.90% |
| Earnings growthi | -66.50% | -18.20% |
| EPS growthi | -66.50% | -18.20% |
| FCF margini | +1.46% | +5.79% |
| Operating margini | 2.19% | 3.29% |
| Profit margini | 1.85% | 1.36% |
| ROIC proxyi | 4.09% | 3.14% |
| Return on equityi | 4.09% | 3.14% |
| Dividend yieldi | 3.16% | 4.91% |
| Payout ratioi | 61.54% | 102.21% |
| Dividend growth streaki | N/A | 7 yrs |
| Betai | 1.42 | 1.12 |
| Debt/equityi | 21.36 | 39.12 |
| Current ratioi | 1.77 | 2.37 |
| Quick ratioi | 0.76 | 0.84 |
Over the past year, THO and WGO have moved moderately in the same direction (correlation of 0.62), based on daily returns.
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
| Period | Metric | THO | WGO |
|---|---|---|---|
| 1Y | Growthi | -37.14% | -22.18% |
| CAGRi | -37.26% | -22.19% | |
| Volatilityi | 38.07% | 51.59% | |
| Sharpe ratioi | -1.15 | -0.33 | |
| Sortino ratioi | -1.53 | -0.57 | |
| Max drawdowni | 46.93% | 52.91% | |
| Current drawdowni | 45.27% | 52.73% | |
| Avg drawdowni | 25.30% | 26.96% | |
| Ulcer Indexi | 29.71% | 31.38% | |
| Max daily dropi | 9.48% | 8.23% | |
| Max wkly dropi | 16.73% | 14.80% | |
| 5Y | Growthi | -39.85% | -62.84% |
| CAGRi | -9.67% | -17.96% | |
| Volatilityi | 40.76% | 44.83% | |
| Sharpe ratioi | -0.16 | -0.32 | |
| Sortino ratioi | -0.22 | -0.47 | |
| Max drawdowni | 50.50% | 66.60% | |
| Current drawdowni | 48.96% | 66.48% | |
| Avg drawdowni | 23.90% | 30.43% | |
| Ulcer Indexi | 26.52% | 35.12% | |
| Max daily dropi | 15.44% | 11.77% | |
| Max wkly dropi | 19.80% | 17.59% | |
| 10Y | Growthi | -19.65% | -3.61% |
| CAGRi | -2.16% | -0.37% | |
| Volatilityi | 44.62% | 48.62% | |
| Sharpe ratioi | 0.08 | 0.14 | |
| Sortino ratioi | 0.11 | 0.21 | |
| Max drawdowni | 77.96% | 70.22% | |
| Current drawdowni | 58.06% | 70.11% | |
| Avg drawdowni | 37.36% | 30.39% | |
| Ulcer Indexi | 41.10% | 35.11% | |
| Max daily dropi | 26.80% | 27.60% | |
| Max wkly dropi | 34.46% | 43.64% |
| Category | THO | WGO |
|---|---|---|
| Company | Thor Industries, Inc. | Winnebago Industries, Inc. |
| Sector | Consumer Cyclical | Consumer Cyclical |
| Industry | Recreational Vehicles | Recreational Vehicles |
| Core business | Thor Industries is the world's largest manufacturer of recreational vehicles, producing towable (travel trailers, fifth wheels) and motorized (Class A, B, C motorhomes) RVs under brands including Airstream, Keystone, Jayco, and many others, with significant European RV operations through its Erwin Hymer acquisition. | Winnebago Industries is a premium RV manufacturer known for its iconic Winnebago motorhomes and the Grand Design and Chris-Craft brands, producing motorhomes, travel trailers, fifth wheels, and marine products through its boat segment. |
| Investor focus | Investors track Thor's wholesale unit shipments (the leading indicator of dealer inventory and consumer demand), dealer order backlog, gross margin per unit, European RV market performance, and the company's ability to manage capacity through the RV industry cycle. | Investors track Winnebago's unit shipments across RV and marine segments, average selling price (higher than industry average from premium positioning), operating margins, Grand Design brand growth, and capital allocation between RV and marine. |
- Market share leadership — approximately 40% of U.S. RV industry unit shipments across all price points from entry-level towables to premium Airstream and Tiffin motorhomes
- Diversified brand portfolio spanning entry-level to premium price points allows Thor to serve the full RV consumer spectrum
- European RV operations through Erwin Hymer provide geographic diversification in a market with growing RV adoption
- Premium brand positioning — Winnebago and Grand Design target higher price points than entry-level RV brands, providing better margins and more loyal customer bases
- Grand Design acquisition has been highly successful — Grand Design became one of the fastest-growing towable RV brands in the industry
- Marine segment through Chris-Craft provides diversification into premium boating, though at much smaller scale than the RV business
- RV industry is highly cyclical — demand surged during COVID with stay-at-home lifestyles then fell sharply as post-COVID travel patterns normalized and interest rates raised financing costs
- Dealer inventory levels are the leading indicator for manufacturer orders — when dealers have excess inventory, they reduce wholesale orders even if retail demand is stable
- Airstream is Thor's highest-margin premium brand but represents a relatively small portion of overall volume
- Premium RV positioning means Winnebago has less volume than Thor but similar cyclical exposure to consumer confidence and RV financing interest rates
- Marine segment (Chris-Craft) adds another cyclical consumer discretionary exposure to Winnebago's consolidated results
- Interest rate sensitivity — RV and boat purchases are typically financed, making demand sensitive to consumer loan rates
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