LIVE
HLT
Hilton Worldwide Holdings Inc. · Consumer Discretionary - Hotels & Lodging
$348.84
+10.61% this month
VERSUS
⟷
COMPARE
H
Hyatt Hotels Corporation · Consumer Discretionary - Hotels & Lodging
$202.09
+23.03% this month
Scoreboard verdict
Across AI score, momentum, valuation, upside, operating margin
HLT
3
H
1
Comparison scoreboard
HLT LEADS 3/5AI Score
HLT ✓54.9
H 44.2
1Y Return
HLT +41.25%
H ✓+53.06%
Fwd P/E
HLT ✓33.21
H 41.38
Target Up.
HLT ✓+0.40%
H -4.09%
Op. Margin
HLT 57.36%
H N/A
Metrics last refreshed: 6/20/2026
Quick take
HLT vs H Stock Comparison: AI Score, Valuation, Performance and Upside
HLT is a larger, more capital-light, faster-growing global franchisor, while Hyatt is a smaller but more luxury- and lifestyle-skewed hotel company actively transitioning toward an asset-light model. Hyatt offers more room for percentage growth from a smaller base but carries more real estate transition risk.
HLT vs H contrasts a larger, established, capital-light hotel giant against a smaller, luxury-focused hotel company still completing its shift to an asset-light franchise model.
Live analysis · updated 6/20/2026
HLT holds the edge across 3 of 5 key metrics in this comparison. H has delivered stronger 1-year price return (+53.06% vs +41.25%), though HLT trades at the lower forward P/E (33.21x vs 41.38x). Analyst consensus implies meaningfully more upside for HLT (+0.40%) than for H (-4.09%).
Normalized 1Y performance
HLT
H
Recent returns
HLT
H
Analyst price targets & sentiment
HLT · 25 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.4/5.0)
Price target range
analyst low$218.00
analyst mean$347.33
current price$348.84
+0.4% upside to analyst mean
H · 23 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.0/5.0)
Price target range
analyst low$165.00
analyst high$221.00
analyst mean$193.83
current price$202.09
-4.1% upside to analyst mean
Who should consider this stock?
HLT may suit investors who:
- →Want exposure to a larger, already capital-light hotel franchisor
- →Value Hilton's industry-leading net unit growth track record
- →Prefer broader brand and price-segment diversification
H may suit investors who:
- →Want concentrated exposure to luxury, lifestyle, and all-inclusive resort growth
- →Believe Hyatt's asset-light transition will re-rate its valuation
- →Are comfortable with a smaller-scale, higher-risk growth story
Performance & AI score
| Metric | HLT | H |
|---|---|---|
| AI score | 54.9 | 44.2 |
| AI rank | #262 | #782 |
| Latest close | $348.84 | $202.09 |
| 1M return | +10.61% | +23.03% |
| 6M return | +19.06% | +23.23% |
| 1Y return | +41.25% | +53.06% |
$10,000 invested — hypothetical growth (dividends reinvested)
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | HLT | H |
|---|---|---|
| 1Y ago | $14.09K (+40.9%) started 2025-06-18 | $15.36K (+53.6%) started 2025-06-18 |
| 5Y ago | $28.12K (+181.2%) started 2021-06-21 | $25.97K (+159.7%) started 2021-06-18 |
| 10Y ago | $79.88K (+698.8%) started 2016-06-20 | $43.72K (+337.2%) started 2016-06-20 |
Hypothetical — past performance does not guarantee future results.
Valuation & upside potential
| Metric | HLT | H |
|---|---|---|
| Market cap | $78.75B | $19.03B |
| Trailing P/E | 52.90 | N/A |
| Forward P/E | 33.21 | 41.38 |
| Price/Sales | 12.63 | 5.53 |
| EV/Revenue | 18.00 | 6.60 |
| Analyst target | $347.33 | $193.83 |
| Target upside | +0.40% | -4.09% |
Growth, profitability & risk
| Metric | HLT | H |
|---|---|---|
| Revenue growth | 11.00% | -3.50% |
| Earnings growth | 35.00% | 110.50% |
| EPS growth | +35.00% | +110.50% |
| FCF margin | +33.22% | +10.20% |
| Operating margin | 57.36% | N/A |
| Profit margin | 30.41% | -0.99% |
| ROIC proxy | N/A | -0.88% |
| Return on equity | N/A | -0.88% |
| Dividend yield | 0.17% | 0.30% |
| Beta | 1.05 | 1.33 |
| Debt/equity | N/A | 127.12 |
| Current ratio | 0.61 | 0.60 |
| Quick ratio | 0.49 | 0.51 |
Drawdown & downside risk
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
1Y risk snapshot
HLT max drawdown10.33%
H max drawdown18.86%
HLT max wkly drop6.34%
H max wkly drop9.30%
5Y risk snapshot
HLT max drawdown32.65%
H max drawdown37.28%
HLT max wkly drop17.16%
H max wkly drop17.20%
10Y risk snapshot
HLT max drawdown50.82%
H max drawdown60.54%
HLT max wkly drop30.10%
H max wkly drop40.08%
Performance metrics by period
| Period | Metric | HLT | H |
|---|---|---|---|
| 1Y | Growth | +40.91% | +53.06% |
| CAGR | +40.98% | +53.10% | |
| Sharpe ratio | 1.42 | 1.31 | |
| Max drawdown | 10.33% | 18.86% | |
| Max daily drop | 3.61% | 7.09% | |
| Max wkly drop | 6.34% | 9.30% | |
| 5Y | Growth | +178.21% | +156.10% |
| CAGR | +22.75% | +20.70% | |
| Sharpe ratio | 0.73 | 0.59 | |
| Max drawdown | 32.65% | 37.28% | |
| Max daily drop | 7.09% | 9.23% | |
| Max wkly drop | 17.16% | 17.20% | |
| 10Y | Growth | +665.46% | +322.21% |
| CAGR | +22.59% | +15.50% | |
| Sharpe ratio | 0.70 | 0.46 | |
| Max drawdown | 50.82% | 60.54% | |
| Max daily drop | 12.57% | 18.99% | |
| Max wkly drop | 30.10% | 40.08% |
Business comparison
| Category | HLT | H |
|---|---|---|
| Company | Hilton Worldwide Holdings Inc. | Hyatt Hotels Corporation |
| Sector | Consumer Cyclical | Consumer Discretionary - Hotels & Lodging |
| Industry | Lodging | N/A |
| Core business | Hilton is one of the world's largest hospitality companies, franchising and managing hotels across 20-plus brands, also operating on an asset-light, fee-based model with a strong U.S. concentration. | Hyatt is a global hospitality company with a smaller but growing portfolio of brands skewed toward luxury and lifestyle hotels, increasingly pursuing an asset-light strategy through real estate sales. |
| Investor focus | Investors track Hilton's net unit growth rate, which has often outpaced peers, RevPAR trends, and the strength of its Hilton Honors loyalty program. | Investors track Hyatt's progress shifting to an asset-light fee-based model, its luxury and all-inclusive resort growth, and net unit growth relative to larger peers. |
HLT strengths
- →Industry-leading net unit growth rate among major hotel franchisors
- →Highly capital-light model with strong free cash flow conversion
- →Broad brand portfolio spanning luxury to economy segments
H strengths
- →Strong positioning in luxury, lifestyle, and all-inclusive resort segments
- →Actively divesting owned real estate to shift toward a capital-light model
- →Smaller scale provides more room for percentage-based growth
Risks to watch — HLT
- →Slightly more U.S.-concentrated than some global peers
- →Premium valuation reflects high growth expectations
- →Sensitive to global travel demand and macroeconomic cycles
Risks to watch — H
- →Smaller scale than Hilton and Marriott limits some competitive advantages
- →Still carries more owned real estate exposure than larger asset-light peers
- →Integration risk from recent acquisitions like Apple Leisure Group
Frequently asked questions
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