LIVE
F
Ford Motor Company · Consumer Discretionary
$13.85
-6.67% this month
VERSUS
⟷
COMPARE
RIVN
Rivian Automotive, Inc. · Consumer Discretionary
$17.42
+3.91% this month
Scoreboard verdict
Across AI score, momentum, valuation, upside, operating margin
F
2
RIVN
2
Comparison scoreboard
MIXED SETUPAI Score
F ✓42.0
RIVN 24.0
1Y Return
F +17.57%
RIVN ✓+36.59%
Fwd P/E
F ✓7.66
RIVN -9.39
Target Up.
F +6.79%
RIVN ✓+7.78%
Op. Margin
F 5.74%
RIVN N/A
Metrics last refreshed: 7/14/2026
Quick take
F vs RIVN: Ford vs Rivian Stock Comparison: AI Score, Valuation, Performance and Upside
Ford is a legacy automaker with a highly profitable commercial vehicle and ICE business funding significant EV losses, while Rivian is a pure-play EV truck and van company with the Amazon partnership as its commercial anchor and R2 as its lower-cost future platform. Ford has scale and profitability; Rivian has EV purity and better truck-specific brand loyalty.
F vs RIVN is a profitable legacy automaker absorbing EV development losses versus a pure-play EV truck maker burning cash toward its R2 lower-cost platform — Ford wins if EV losses are contained and Ford Pro sustains profitability; Rivian wins if R2 reduces manufacturing costs and production scales toward gross margin breakeven.
Live analysis · updated 7/14/2026
F and RIVN are closely matched — they split the tracked metrics evenly. RIVN has delivered stronger 1-year price return (+36.59% vs +17.57%), though F has the better forward P/E setup (7.66x vs -9.39x for RIVN). Analyst consensus implies similar upside for both: +6.79% for F and +7.78% for RIVN.
Normalized 1Y performance
F
RIVN
Recent returns
F
RIVN
Analyst price targets & sentiment
F
Price target range
analyst mean$14.95
current price$13.85
+6.8% upside to analyst mean
RIVN · 26 analysts
STRONG BUYHOLDSTRONG SELL
Hold (2.6/5.0)
Price target range
analyst low$13.00
analyst high$25.00
analyst mean$18.77
current price$17.42
+7.8% upside to analyst mean
Who should consider this stock?
F may suit investors who:
- →prefer exposure to auto earnings through Ford Pro's highly profitable commercial vehicle business
- →value Ford's dividend income funded by ICE and hybrid profits during the EV transition
- →believe Ford's scale allows it to absorb EV losses while Rivian's cash requirements are existential
- →prefer a lower-risk auto investment vs Rivian's pre-profitability EV company execution risk
RIVN may suit investors who:
- →want a pure-play EV truck and van company with the Amazon commercial partnership as a demand floor
- →believe Rivian's R1 brand loyalty and R2 cost reduction will eventually sustain profitable EV manufacturing
- →value Volkswagen partnership as validation and capital that reduces Rivian's near-term cash risk
- →are comfortable with pre-profitability EV investing in exchange for pure-play EV truck platform upside
Performance & AI score
| Metric | F | RIVN |
|---|---|---|
| AI score | 42.0 | 24.0 |
| AI rank | #971 | #3355 |
| Latest close | $13.85 | $17.42 |
| 1M return | -6.67% | +3.91% |
| 6M return | -2.46% | -9.06% |
| 1Y return | +17.57% | +36.59% |
$10,000 invested — hypothetical growth (dividends reinvested)
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | F | RIVN |
|---|---|---|
| 1Y ago | $11.66K (+16.6%) started 2025-07-14 | $13.66K (+36.6%) started 2025-07-14 |
| 5Y ago | $16.52K (+65.2%) started 2021-07-14 | $1.73K (-82.7%) started 2021-11-10 |
| 10Y ago | $30.18K (+201.8%) started 2016-07-14 | $1.73K (-82.7%) started 2021-11-10 |
Hypothetical — past performance does not guarantee future results.
Valuation & upside potential
| Metric | F | RIVN |
|---|---|---|
| Market cap | $55.79B | $25.21B |
| Trailing P/E | 11.79 | N/A |
| Forward P/E | 7.66 | -9.39 |
| Price/Sales | N/A | 4.56 |
| EV/Revenue | 1.02 | 4.02 |
| Analyst target | $14.95 | $18.77 |
| Target upside | +6.79% | +7.78% |
Growth, profitability & risk
| Metric | F | RIVN |
|---|---|---|
| Revenue growth | 6.40% | 11.40% |
| Earnings growth | 430.80% | N/A |
| EPS growth | +430.80% | N/A |
| FCF margin | -1.18% | -23.57% |
| Operating margin | 5.74% | N/A |
| Profit margin | -3.22% | -63.62% |
| ROIC proxy | -14.81% | -65.69% |
| Return on equity | -14.81% | -65.69% |
| Dividend yield | 4.29% | 0.00% |
| Beta | 1.83 | 1.60 |
| Debt/equity | 425.54 | 118.15 |
| Current ratio | 1.09 | 2.10 |
| Quick ratio | 0.88 | 1.54 |
Drawdown & downside risk
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
1Y risk snapshot
F max drawdown23.39%
RIVN max drawdown42.54%
F max wkly drop14.56%
RIVN max wkly drop19.21%
5Y risk snapshot
F max drawdown56.51%
RIVN max drawdown95.12%
F max wkly drop23.30%
RIVN max wkly drop39.27%
10Y risk snapshot
F max drawdown64.77%
RIVN max drawdown95.12%
F max wkly drop23.73%
RIVN max wkly drop39.27%
Performance metrics by period
| Period | Metric | F | RIVN |
|---|---|---|---|
| 1Y | Growth | +16.58% | +36.59% |
| CAGR | +16.66% | +36.62% | |
| Sharpe ratio | 0.48 | 0.72 | |
| Max drawdown | 23.39% | 42.54% | |
| Max daily drop | 7.46% | 18.12% | |
| Max wkly drop | 14.56% | 19.21% | |
| 5Y | Growth | +24.95% | -82.71% |
| CAGR | +4.56% | -31.31% | |
| Sharpe ratio | 0.20 | -0.16 | |
| Max drawdown | 56.51% | 95.12% | |
| Max daily drop | 18.36% | 25.60% | |
| Max wkly drop | 23.30% | 39.27% | |
| 10Y | Growth | +64.63% | -82.71% |
| CAGR | +5.11% | -31.31% | |
| Sharpe ratio | 0.20 | -0.16 | |
| Max drawdown | 64.77% | 95.12% | |
| Max daily drop | 18.36% | 25.60% | |
| Max wkly drop | 23.73% | 39.27% |
Business comparison
| Category | F | RIVN |
|---|---|---|
| Company | Ford Motor Company | Rivian Automotive, Inc. |
| Sector | Consumer Cyclical | Consumer Discretionary |
| Industry | N/A | N/A |
| Core business | Legacy automaker with ICE, hybrid, and EV vehicles. Ford's Pro commercial vehicle business (F-Series Super Duty, Transit vans) is highly profitable. Ford+ EV strategy includes F-150 Lightning and Mustang Mach-E, though EV losses have been significant. | Electric truck and van manufacturer with the R1T pickup, R1S SUV, and EDV delivery van for Amazon. Rivian is designing and building a second-generation lower-cost R2 platform in its Illinois factory and a new Georgia factory. |
| Investor focus | Ford Pro commercial vehicle profitability, EV segment loss reduction toward profitability, F-150 Lightning volume and pricing, and hybrid vehicle growth. | Production volume growth, gross margin improvement toward positive, R2 launch and cost structure, Amazon commercial van ramp, and capital consumption. |
F strengths
- →Ford Pro (commercial vans and trucks) is an extraordinarily profitable business with strong recurring revenue from software and services on commercial fleets
- →F-Series pickup trucks are the most popular vehicles in the US — a massive brand advantage in the most profitable vehicle segment
- →Ford's scale allows it to fund EV development through its ICE and hybrid profits while pure-play EV companies must raise capital
RIVN strengths
- →Amazon partnership for 100,000 EDV delivery vans provides Rivian with a large, committed commercial customer that is volume-predictable
- →R1T and R1S have strong brand loyalty among early EV truck buyers who appreciate Rivian's adventure-oriented identity
- →R2 and R3 platforms promise to bring Rivian's EV technology to a lower price point with significantly better manufacturing economics
Risks to watch — F
- →Ford EV segment (Model e) has generated billions in losses — the path to profitability in EVs requires significant cost reduction
- →F-150 Lightning production costs remain high, making EV truck economics difficult relative to ICE F-150 margins
- →United Auto Workers (UAW) labor cost is structurally higher than non-union EV competitors
Risks to watch — RIVN
- →Rivian has burned through billions in cash since IPO — R2 manufacturing ramp requires continued capital raises or partner investment
- →Volkswagen's $5B partnership provides capital but adds strategic complexity
- →Gross margin improvement has been slower than guided — each production cost reduction is hard-won
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